New Style and Beauty Column by Sandra del Río

17-05-2011

Sandra del Río

Stylist and personal Shopper Sandra del Río will bring us weekly new style ideas and beauty tips!!

What is a Personal Shopper?

Th e Personal Shopper is primarily a professional shopper, who knows all the boutiques by heart and always looks out for the latest trends and best directions in fashion. It is a profession to help others do their shopping, give them advice on what suits them best according to their shape, colour of skin etc

i-Marbella wants you to know everything about this world, therefore, our personal shopper and stylist, Sandra del Río, will bring you weekly tips and tricks about fashion and beauty. Also we want our readers to send us questions and comments, which we will be happy to answer, and hopefully our Personal Shopper will be able to help!

Sandra del Río Morell, was born in Barcelona , but now lives in Marbella. She grew up in Barcelona, where she began made her first steps in advertising and fashion world from the age of 14. One of her earliest clients to model for was Josep Pons. The first agencies she worked with were "Group" and "Elite", where she was given the opportunities to work both on the catwalk and in advertising in Spain and Europe.

After completing her studies, she began working in advertising and did many fashion shows, getting fully involved with the fashion world. At the age of 18 she realised that modeling would is not for her, she decided to sell and recommend ideas to others.

Since then and with 15 years experience on her back in the fashion world, she decided not to waste the opportunity and the idea of developing her other talent by organizing local fashion shows; she thought about creating her own showroom to work personally with innovative designers and transmit it to their clients in a personalised and private way.

So she decided to return to Barcelona for an intensive training at the School of Fashion Design "Felicidad Duce", to specialise as a personal shopper and image consultant. Sandra loves fashion and what makes her happy is to be able to make her friends and clients feel good about themselves and find the potential in each and every one of them!

"They all have it in them!" she tells us. "They just have to find it....."

By: Kaouthar Wadih