Sam Cameron's Marbella Nightlife Blog #13: Pepsi Campaign Michael Jackson's 'Bad' Remix by Skrillex, Diplo & A-Trak14-05-2012
Pepsi are looking to take over a new advertise campaign with the tagline 'Live for Now', which will feature adverts soundtracked by some of the biggest names in music industry– a campaign fronted by the one and only Nicki Minaj.
PepsiCo marketing officer Frank Cooper declared: “Nicki has momentum. She's a maverick. She represents the kind of artist who's in the moment, making things happen on her own terms.”
As well as Minaj, the campaign will enlist the help of some superstar DJs like Skrillex, Diplo and A-Trak – who'll be remixing 'Bad' just in time for the 25th anniversary of the album release later this month.
The campaign will apparently feature a unique catch, where customers will be able to scan a code on cans or bottles of the drink with their phone to access a song, which they can then listen to.
What do you think of the idea of remixing 'Bad'? Let us know and comment below!
"Tune of the Week", for the ones who haven't heard the sounds of Diplo before, please enjoy one of my favourite Electro tracks, "Rattle"!
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By: Sam Cameron
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